42,246 courses · 2,524 curriculum guides Sponsored by eAgentic Software Sponsored by eAgentic Software

Small Business Owner and Entrepreneur

52.07 Entrepreneurial and Small Business Operations · SOC 11-1021

⚠⚠⚠ Half of new US businesses are gone in five years and two-thirds in ten — BLS tracks it, and the rate barely moves between cohorts: 79.6% survive year one, 50.2% survive five, 34.7% survive ten. ⚠⚠ Every entrepreneurship page should open with that and almost none does. ⚠ Florida's own answer is a cheap certificate rather than a degree: 86% of the 2,102 credentials in this field are certificates of under a year.

Licensure and accreditation
⚠⚠⚠ ENTREPRENEURSHIP IS NOT AN OCCUPATION, AND THAT IS NOT A QUIBBLE. The federal system has no code for it, because it describes an ownership relationship rather than a job. This page is anchored on GENERAL AND OPERATIONS MANAGERS (11-1021) as the closest proxy — 3,712,900 employed, the largest occupation on this site, at a $105,770 median — but that is what running a business looks like as a JOB, not what owning one pays. Owner income is whatever is left, and for a large share of new businesses that is nothing. ⚠⚠ Nothing here is licensed and there is no credential to hold. What IS licensed is the thing you decide to do: a food establishment needs a certified food protection manager on staff, a child care centre needs a director credential, contracting, cosmetology, real estate and dozens of other Florida trades need their own. ⚠⚠⚠ THE OPERATING LICENCE MATTERS INFINITELY MORE THAN THE BUSINESS CREDENTIAL, and people get this backwards — they study entrepreneurship and then discover the regulator. Work out what your specific business is required to hold BEFORE you study anything general. ⚠ The genuinely useful general credentials are cheap and practical: a Florida sales tax registration, an EIN, the right entity, and enough bookkeeping to file. None of them is a degree.

⚠⚠⚠ The number to know before anything else

The Bureau of Labor Statistics tracks every private-sector establishment from its opening. For the cohort that opened in March 2015:

Still operating afterShare surviving
1 year79.6%
⚠⚠ 5 years⚠⚠ 50.2%
⚠⚠⚠ 10 years⚠⚠⚠ 34.7%

⚠⚠⚠ Half are gone in five years. Two-thirds in ten. And BLS notes that survival follows a similar path regardless of birth year — so this is not the residue of one bad decade, it is the ordinary shape of the thing.

⚠ The first year is the steepest single drop, costing about twenty percentage points. After that the decline is gradual and relentless.

⚠⚠ This is not an argument against starting a business. A third of them last a decade, which is a great many businesses, and the ones that last make their owners independent in a way employment does not. It is an argument for going in with the real number rather than the one on the brochure — and for treating the plan that gets you to year five as the plan that matters.

⚠⚠ There is no occupation called “entrepreneur”

The federal occupational system has no code for it, because it describes who owns the business rather than what anyone does all day. The closest proxy is general and operations managers:

General and operations managers (11-1021)
2025 median$105,770
Employed (2024)✅✅ 3,712,900
Annual openings✅ 308,700
Growth 2024–34average (3–4%)
⚠ Entry⚠⚠ 29% high school, 27% bachelor's, 22% some college

⚠⚠ 3.7 million jobs is the largest occupation on this site by a wide margin, with 308,700 openings a year, and only 27% of employers report requiring a bachelor's. Running things is a job you can reach from almost anywhere.

⚠⚠⚠ But read the median honestly: $105,770 is what running a business pays as an EMPLOYEE. Owner income is whatever is left after everyone else is paid, and in a business that does not survive it is negative. The two are not the same number and this page will not pretend they are.

⚠⚠⚠ Florida's answer is a certificate, and it is the right answer

CodeFL public institutionsCredentialsShort certificates
Entrepreneurship (52.0701)281,425⚠ 1,171
Small Business Management (52.0703)20677⚠ 640
⚠⚠⚠ 2,102 credentials, 1,811 of them certificates of under a year — 86%. Just 144 bachelor's and 110 master's in the whole state system.

⚠⚠ That shape is defensible and worth defending. A cheap certificate taken alongside a job, or while a business is actually starting, is a sensible purchase. A four-year entrepreneurship degree is a large opportunity cost for someone whose plan is to start something — and the credential persuades no customer, no landlord and no lender.

⚠ Where it is taught is the same story: Valencia College awards 514 across the two codes, Broward 338, Seminole State 305. These are state colleges, near where people live, at state-college prices.

⚠⚠⚠ The licence that matters is your industry's, not this one's

Nothing on this page is licensed. Almost everything you might start is.

⚠⚠⚠ People get this backwards constantly: they study entrepreneurship and then meet the regulator. Find out what your specific business is required to hold before you study anything general — and note that this site has pages for many of those trades with the licence spelled out.

⚠ The prefix cannot agree on its own numbers

PairCarriersOverlap
ENT1000 vs ENT2000 — both Introduction to Entrepreneurship11 and 7⚠ none
SBM2000 vs SBM1000 — both Small Business Management14 and 3⚠ none
ENT3003 vs ENT30045 and 5✅ USF carries both

⚠⚠ The first two pairs are one subject under two numbers with no institution carrying both — a transfer-matching problem rather than a credit one, because all four numbers are lower division. Send the syllabus.

✅ The third pair is different, and the difference is instructive: USF carries both ENT3003 and ENT3004, which is good evidence they are genuinely different courses rather than one subject filed twice. When one institution runs both numbers and distinguishes them, that settles it.

Necessary skills

Advice

⚠⚠⚠ Plan for year five, not year one. 79.6% make it through the first year; 50.2% through the fifth. The businesses that fail mostly do not fail at the opening, they fail slowly — so the question to answer before starting is what the business looks like in year three, not on day one.

⚠⚠ Take the certificate, not the degree — unless you want the degree for its own sake. 86% of Florida's credentials in this field are short certificates and that is the sensible purchase. If you want a business degree, take general business and add the entrepreneurship certificate.

⚠⚠⚠ Find your industry's licence first. Food, child care, contracting, cosmetology, real estate — the operating requirement outranks anything on this page, and discovering it late is expensive.

⚠ Learn accounting properly. It is carried at 32 Florida institutions against entrepreneurship's 28, it costs the same, and it is the skill that most reliably distinguishes the third of businesses that reach ten years.

And consider working in the industry first. The general and operations manager occupation is 3.7 million jobs with 308,700 openings a year and mostly does not require a degree — so being paid to learn how a business in your field actually runs is available, and it is the cheapest education on this page.

Programs that lead here

A program is a field of study, one level above a degree — each page says which degrees it covers and which Florida institutions award them. ⚠ The count is institutions that awarded a credential in the field in 2023; it is not a promise that a school runs this exact degree, and it counts something different from the course-based list further down.

Entrepreneurship and Small Business 30 Florida schools
The named credential — 30 Florida public institutions across the two codes, 2,102 credentials, ⚠ 1,811 of them certificates of under a year and only 144 bachelor's. Valencia 514, Broward 338, Seminole State 305. ⚠⚠ Cheap, local and stackable, which is the right shape for this subject.
Business Administration and Management 45 Florida schools
⚠⚠ The degree route if you want one, and the more portable credential. An entrepreneurship bachelor's is rare in Florida (144 a year) and signals less to an employer if the venture does not work out. ⚠ Take the entrepreneurship certificate alongside a business degree rather than instead of it.
Accounting 50 Florida schools
⚠⚠⚠ The most useful adjacent subject on this page. Cash flow rather than profit is what closes small businesses, and accounting is carried at 32 Florida institutions — more than entrepreneurship's 28 — at the same price.
Marketing 21 Florida schools
⚠⚠ Customer acquisition is the real constraint on most new businesses. MAR2011 Principles of Marketing is carried by 24 Florida institutions, all state colleges — the same places that teach the entrepreneurship certificates, so the two stack cheaply and locally.

Related, but not a route in

Programs worth knowing about if you are considering this career — ⚠ they do not lead to it. Each row says what it is and is not.

Hospitality and Tourism Management 23 Florida schools
⚠ Named for realism about what Floridians actually start: restaurants, bars, lodging and events. ⚠⚠ They are also among the hardest to survive, and a licensed food establishment needs a certified food protection manager on staff before it opens.
Child Care and Early Learning 39 Florida schools
⚠ Another regulated small business, and an example of the page's central warning: a child care centre's DIRECTOR must hold the Florida Director Credential. The operating licence matters more than the business credential.

Careers similar to this one

Careers filed under the same broad field in the federal classification (BUSINESS, MANAGEMENT, MARKETING, AND RELATED SUPPORT SERVICES) — often they share early coursework, and each row says which group it is filed in. ⚠ Worth reading BEFORE you commit: switching between neighbours is cheap early and expensive late.

Accountant and CPA Accounting and Related Services
Accountants and auditors prepare, examine and attest to the financial records organisations run and are judged on — statements, tax, controls and the audits that make the numbers credible. ⚠ A median of $83,680 with 124,200 openings a year, one of the largest steady hiring markets on this site. ⚠⚠⚠ And the fact that should shape a Florida student's plan: Florida still requires 150 SEMESTER HOURS for a CPA licence while other states have moved, and bills to change it have passed the Florida Senate unanimously TWICE and died in the House both times. This page covers three related roles.
Construction Manager Construction Management
Construction managers plan, price, schedule and deliver building projects — coordinating trades, controlling cost, enforcing code and safety, and answering for the programme. ⚠ A median of $114,990 with 9% growth, on a route with no licence gate at entry — compare architecture at $99,280 after an accredited degree, 3,740 supervised hours and a six-division exam. ⚠⚠⚠ And the finding that matters most in Florida: a construction degree is worth THREE YEARS of site experience toward a contractor licence under s. 489.111. This page covers three related roles, and two routes that look alike and end in different places.
Financial Analyst Finance and Financial Management Services
Financial analysts value companies and securities, build the models firms decide by, and measure the risk of being wrong. ⚠ A median of $103,570 with 7% growth. ⚠⚠ It is a CHOICE path, but a concentrated one: counted degrees put business at about half of working analysts, with the social sciences — economics among them — the next largest block. ⚠⚠⚠ And the finding that should redirect some readers: the ANALYTICAL roles in this family are growing at 7% while the ADVISORY ones grow at 1%, despite paying the same or more. This page covers four roles.
Hospitality, Restaurant and Event Manager Hospitality Administration/Management
⚠⚠⚠ Lodging managers earn $69,250 and food service managers $69,390 — $140 apart — but 72% of employers want a bachelor's for the first and 30% will take a high school diploma for the second. ⚠⚠ And food service management is SEVEN TIMES the occupation: 352,800 jobs against 52,000, with 42,000 annual openings against 5,400. In the industry Florida is built on, the degree buys you the smaller half at the same money.
Human Resources Specialist Human Resources Management and Services
Human resources specialists recruit and hire, administer pay and benefits, interpret employment law and policy, and handle the disputes and complaints that come with employing people. ⚠ A median of $75,940 across 939,700 jobs, all of it growing. ⚠⚠ It is the most open CHOICE path on this site: business supplies only about a quarter of HR workers, PSYCHOLOGY is the second largest feeder, and 16% have no degree beyond some college. ⚠⚠⚠ And the money is in progression, not credentials — the step to HR manager is worth $73,340 and asks for experience, not another degree.
Logistics and Supply Chain Analyst Business Administration, Management and Operations
Logisticians decide where goods sit, how they move and what it costs — purchasing, inventory, transportation and network design. ⚠ It is the fastest-growing and best-paid occupation in this cluster (a median of $82,320, growth of 18% on the latest federal projection), and there is no single required major: 75% hold a bachelor's, and business, supply chain and engineering all lead here. So does the military.
Marketing Manager and Sales Professional Marketing
⚠⚠⚠ $166,790, among the highest medians of any bachelor's-entry occupation on this site — beside computer and information systems management at $175,140 and computer hardware engineering at $161,740 — and 80% of employers report a bachelor's rather than a master's. ⚠⚠ The way in is the other half of this page: market research and marketing specialist roles number 941,700 with 87,200 openings a year, and sales representatives 1,571,400 with 123,400.
Real Estate Agent, Broker and Analyst Real Estate
⚠⚠⚠ The licence to sell property in Florida is 63 classroom hours — about a week and a half — and employers report 52% accepting a high school diploma and 22% less than that. ⚠⚠ Meanwhile Florida's universities award 408 real estate credentials a year, 138 of them MASTER'S. Those two facts describe different jobs that share a word, and choosing between them is what this page is for.
Systems Analyst and IT Manager Management Information Systems and Services
⚠⚠⚠ Computer and information systems managers earn $175,140 with 55,600 openings a year — and 26% of them report reaching it with SOME COLLEGE AND NO DEGREE, against 48% with a bachelor's and 14% with a master's. ⚠⚠ The rung below, computer systems analyst, is $105,850 across 521,100 jobs. This is the best-paid management occupation on the site and one of the most credential-loose.

See every career in BUSINESS, MANAGEMENT, MARKETING, AND RELATED SUPPORT SERVICES →

Courses along this path

Selected, not exhaustive — the courses specific to this path plus the foundations it is built on. A course number does not identify a course in Florida: always check your own institution's catalog and take a syllabus to an adviser.

ENT1000 —Introduction to Entrepreneurship Request a guide
⚠ Introduction to Entrepreneurship — 11 Florida institutions, the most widely carried course in the prefix. Lower division and available at state colleges across the state.
⚠ ⚠⚠ Florida carries the SAME subject as ENT2000 at 7 other institutions with no overlap at all. Both are lower division so no credit is at risk, but a transfer evaluator will see two different numbers. Send the syllabus.
ENT2000 —Introduction to Entrepreneurship Request a guide
Introduction to Entrepreneurship — 7 institutions, the same subject under the other number.
⚠ ⚠ Zero overlap with ENT1000's carriers. Whichever your college uses is the right one.
SBM2000 —Small Business Management Guide
⚠ Small Business Management — 14 Florida institutions, the most widely carried course in the small business prefix and the most directly practical one on this page.
⚠ ⚠ Also numbered SBM1000 at 3 institutions (Indian River State, Miami Dade, Valencia), again with no overlap. Both lower division.
ENT2112 —Planning the Entrepreneurial Venture Request a guide
Planning the Entrepreneurial Venture — 5 institutions. The business-plan course, and the one that forces the year-three question the survival data makes unavoidable.
ENT3004 —Principles of Entrepreneurship Request a guide
Principles of Entrepreneurship — 5 institutions. The upper-division treatment for students on a business baccalaureate.
⚠ ⚠ USF carries both this and ENT3003 Principles of Business in Entrepreneurship, which is good evidence they are genuinely different courses rather than one subject filed twice.
ENT4940 —Internship in Entrepreneurship Request a guide
Internship in Entrepreneurship — 5 institutions (FAU, FGCU, UF, USF, UWF). ⚠ Named because working inside a small business before starting one is the cheapest education available on this path.
GEB1011 —Introduction to Business Guide
⚠⚠ Introduction to Business — 29 Florida institutions, the widest business course in the state. If you take one course before starting anything, this is the one that is everywhere and cheapest.
GEB4891 —Strategic Management and Decision Making Guide
Strategic Planning — 13 institutions. The capstone discipline: deciding what the business is for and what it will not do.
GEB2430 —Business Ethics Guide
Business Ethics — 9 institutions. Named because a small business owner makes the compliance decisions personally, with nobody above them to refuse.
ACG2021 —Financial Accounting Guide
⚠⚠⚠ Financial Accounting — 32 Florida institutions. The single most useful course on this page. Cash flow is what closes small businesses and the owner who reads their own books sees it coming.
ACG2071 —Managerial Accounting Request a guide
Managerial Accounting — 37 institutions, even more widely carried. Costing, pricing and break-even — the arithmetic that decides whether a business is viable before it opens.
MAR2011 —Principles of Marketing Guide
⚠ Principles of Marketing — 24 institutions, all state colleges. Customer acquisition is the actual constraint on most new businesses, and this is where it is taught cheaply.
⚠ ⚠ A 2000-level course; if a baccalaureate follows, check whether your programme wants MAR3023 instead.
BUL2241 —Business Law I Guide
Business Law — named because contracts, leases and liability are where a small business owner is most exposed and least advised.
⚠ ⚠ Florida numbers business law several ways (BUL2241, BUL3130, BUL2131). Check your catalogue.
MAN3025 —Principles of Management Guide
Principles of Management — 17 institutions. Named because the occupation this page is anchored on is a management one, 3.7 million strong, and hiring is what most owners are worst at.
ENC1101 —English Composition I Guide
English Composition I — 39 institutions. Proposals, contracts and loan applications are written documents that get read sceptically.
CGS2100 —Microcomputer Applications Request a guide
Computer Applications for Business — the spreadsheet foundation. ⚠ A founder who cannot model a cash-flow forecast is guessing, and the model is the cheapest risk control available.
⚠ ⚠ Florida numbers business computing several ways (CGS2100, CGS1100, ISM3011).

Where you can take these courses in Florida

39 Florida public institutions teach courses on this path. The count is how many of the 16 listed courses each one carries — it shows where the path is best covered. It is not a statement that a school offers this as a degree; for that, check the institution’s own programme list.

CF
College of Central Florida
11 of 16
DSC
Daytona State College
10 of 16
EFSC
Eastern Florida State College
10 of 16
FGC
Florida Gateway College
10 of 16
NFC
North Florida College
10 of 16
PSC
Polk State College
10 of 16
FSWSC
Florida Southwestern State College
9 of 16
FSCJ
Florida State College at Jacksonville
9 of 16
HC
Hillsborough College
9 of 16
PBSC
Palm Beach State College
9 of 16
SFC
Santa FE College
9 of 16
SSCF
Seminole State College of Florida
9 of 16
SFSC
South Florida State College
9 of 16
TSC
Tallahassee State College
9 of 16
FGCU
Florida Gulf Coast University
8 of 16
NWFSC
Northwest Florida State College
8 of 16
PESC
Pensacola State College
8 of 16
CFK
The College of the Florida Keys
8 of 16
FLPOLY
Florida Polytechnic University
7 of 16
LSSC
Lake-Sumter State College
7 of 16
SPC
St. Petersburg College
7 of 16
USF
University of South Florida
7 of 16
UWF
University of West Florida
7 of 16
FIU
Florida International University
6 of 16
FSU
Florida State University
6 of 16
IRSC
Indian River State College
6 of 16
MDC
Miami Dade College
6 of 16
PHSC
Pasco-Hernando State College
6 of 16
SCFMS
State College of Florida, Manatee-Sarasota
6 of 16
BC
Broward College
5 of 16
FAMU
Florida A & M University
5 of 16
FAU
Florida Atlantic University
5 of 16
GCSC
Gulf Coast State College
5 of 16
SJRSC
St. Johns River State College
5 of 16
UF
University of Florida
5 of 16
UNF
University of North Florida
5 of 16
VC
Valencia College
5 of 16
UCF
University of Central Florida
4 of 16
NCF
New College of Florida
1 of 16

Sources

Requirements change. These are the authorities that decide them — check them directly before committing to a route.

Last updated 23 September 2026.